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| Kalthia Group entered
in the Garment Industry in year 2001 with setting up Anurup
Show room.
Anurup caters exclusively in women’s traditional wears.
Within very short span of 2 years, Anurup established as itself
as one of prestigious show rooms in Bhavnagar.
Anurup is successful to attract & satisfy customers from
elite class of Gujarat. |
PRODUCT PROFILE |
| Anurup caters to latest varieties
of traditional ladies wears contemporary to fashion trends.
The attractions are:
- Sari
- Bandhej
- Lengha – Choli
- Dress material
- Salwar kamiz
- Hand works (Kashmiri, Gotapati, Kundan etc.) |
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PRODUCT RESOURCES |
| Anurup arranges its materials or ready
to wear varieties from suppliers of different parts of India
i.e.-
- Jaipur
- Mumbai
- Ahmedabad
- Vadodara
- Calcutta
- Kutchh
In addition, Anurup designs the latest artwork and develop
the products through its own manufacturing facilities. |
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EXPANSION PLAN |
| Anurup is planning to expand
its horizons all over Gujarat by offering franchisees (Anurup
visualizes itself as a chain of show rooms in coming future).
Anurup is getting ready to enter the E-Business segment.
Anurup has also plans for exports to western countries. |
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STRENGTHS |
| - Part
of a professionally managed Kalthia group.
- Experienced & dedicated team
- Strong financial background allows
Anurup to stock most expensive & exclusive ladies wear
in wide range of
varieties.
- Situated in posh locality of Bhavnagar. |
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| COMPANY
BRIEF |
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Name |
Anurup |
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Year of Incorporation |
2001 |
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Constitution |
Proprietorship |
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Industry |
Garment |
|
Activities |
Designing
& selling women’s traditional wear |
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Location |
Opp. Blood bank,
Nr. Mahila college circle,
Bhavnagar
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